Lesuto Chameleon

The E-Commerce as a Service Platform

SaaS gives you tools. EaaS does the work.

We handle the infrastructureinventory, payments, returns, and techso you can focus purely on your brand.

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Manufacturer Program

One Relationship. Hundreds of Sellers.

Stop managing dozens of retail partnerships. Upload your products to Lesuto and let hundreds of merchants sell them on their own storefronts. You handle production. We handle everything else.

The Problem

The hidden cost of retail distribution

For every product you make, there's an entire infrastructure needed to get it into the hands of customers through retail channels. Most of it has nothing to do with making great products.

Finding Sellers Is Expensive

Trade shows, cold outreach, distributor relationships — building a retail network costs tens of thousands and takes years. Most small manufacturers never break through.

Background Checks & Vetting

Every new retailer needs vetting. Credit checks, insurance verification, compliance audits. Each relationship is a liability until proven otherwise.

Support for Every Retailer

Every seller needs onboarding, product training, marketing materials, and ongoing support. With 50 retailers, you need a full support team just for channel management.

Returns from Dozens of Sources

Each retailer has different return policies, different processes, different timelines. Managing returns across 30 partners is a full-time job.

Payments & Accounting Chaos

Net-30 terms, invoice disputes, chargebacks, payment processing — managing money flow across dozens of accounts is a nightmare for accounting teams.

Small Sellers Get Cut Out

Traditional distribution requires minimum order quantities that exclude small sellers. You lose the long tail of diverse, passionate micro-retailers.

The Lesuto Solution

Replace complexity with a single partner

Instead of managing relationships with dozens of retailers, you partner with Lesuto. Our platform handles everything between your warehouse and the customer's doorstep.

Sellers Sign Up Every Day

Merchants join Lesuto and browse the supplier marketplace. They subscribe to your products and start selling to their audiences — you don't lift a finger to recruit them.

We Handle Critical Infrastructure

Payments, tax compliance, shipping coordination, dispute resolution — Lesuto manages the infrastructure that makes retail partnerships work. No background checks needed.

One Line of Communication

Instead of managing relationships with 50 retailers, you communicate with one partner: Lesuto. Our platform handles merchant onboarding, training, and support.

Reduced Overhead, Increased Growth

No sales team needed. No trade show expenses. No distribution infrastructure. Your products reach hundreds of storefronts through the platform alone.

Simple Accounting

One partner, one payment flow, one reconciliation. All sales across all merchant stores aggregate into a single Stripe Connect payout. Your accountant will thank you.

Large Volume for Bulk Orders

Hundreds of merchants selling your products creates aggregated volume that justifies bulk production runs. More sellers means more predictable demand.

The Difference

Traditional distribution vs. the Lesuto model

Traditional Model

One manufacturer, dozens of direct relationships, exponential complexity.

Manufacturer
Retailer 1
Retailer 2
Retailer 3
Retailer 4
Retailer 5
Retailer 6
Retailer 7
Retailer 8
Retailer 9
Retailer 10
Retailer 11
Retailer 12
Direct relationships with each retailer
Individual contracts, terms, and negotiations
Separate support, returns, and payment for each
Overhead scales linearly with retailer count

Lesuto Model

One manufacturer, one platform, hundreds of storefronts. Clean and scalable.

Manufacturer
Lesuto
Store 1
Store 2
Store 3
Store 4
Store 5
Store 6
Store 7
Store 8
Store 9
Store 10
Store 11
Store 12
One relationship: manufacturer to Lesuto
Platform handles all merchant onboarding
Unified payments, returns, and support
Adding merchants costs you nothing

What We Handle

Everything between your product and the customer

You make great products. We handle the infrastructure that gets them sold, shipped, supported, and paid for across hundreds of storefronts.

Returns

Full return lifecycle management — customer requests, approval workflows, shipping labels, refund processing. You receive items back; we handle the logistics.

Payments

Stripe-powered payment processing with automatic 3-way splits. Merchant commission, platform fee, and your payout — all calculated and transferred automatically.

Shipping Coordination

Multi-carrier tracking integration. Customers get real-time updates. Merchants see shipment status. You fulfill orders and we handle the communication layer.

Customer Support

Built-in support ticket system for customers, merchants, and suppliers. Multi-party resolution so issues get solved without you talking to every customer directly.

Data & Analytics

Revenue trends, top-performing products, order volume by merchant, return rates, and payout summaries — all visible from your supplier dashboard.

Seller Vetting

We manage the merchant ecosystem. Platform rules, quality standards, and automated monitoring ensure your products are represented properly across all storefronts.

Built for manufacturers who want to grow without complexity

Traditional distribution forces you to trade growth for complexity. Every new retailer means more contracts, more support, more accounting. With Lesuto, every new merchant is just another row in your dashboard — zero additional work.

1
Partner to Manage

Replace dozens of retailer relationships with one platform partnership

0
Recruitment Costs

Merchants find and subscribe to your products on their own

75%+
Revenue to You

After merchant commission and platform fee, you keep the majority

Partner With Lesuto

One relationship replaces dozens. Upload your products, set your commission rate, and let hundreds of merchants sell for you.

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