# Lesuto

> Social e-commerce platform for merchants, suppliers, and publishers. Lesuto (Chameleon) powers storefronts, Lesuto Hub, the Commerce SDK, Command Center, and AI merchant tools.

Public product and company pages live on www.lesuto.com. Technical documentation lives on docs.lesuto.com.

## Entity

Lesuto Technologies, Inc. is a Delaware corporation. Brand name: Lesuto. Founded 2020. Headquarters: 600 Congress Ave, STE 1400, Austin, TX 78701, United States.

Social e-commerce platform. Suppliers list catalogs, merchants sell with zero inventory, and Lesuto runs checkout, Hub, and the Commerce SDK.

Founder and CEO: Arron Hyman (https://arronhyman.com/). Founder and CEO of Lesuto Technologies. Based in Austin, Texas. Building social e-commerce so merchants earn instead of renting attention from ad platforms.

Official company profiles:
- https://www.wikidata.org/wiki/Q141345009
- https://www.linkedin.com/company/lesuto
- https://github.com/lesuto
- https://www.crunchbase.com/organization/lesuto

Official founder profiles:
- https://www.wikidata.org/wiki/Q141345008
- https://www.linkedin.com/in/arronhyman/
- https://arronhyman.com/
- https://github.com/arronhyman
- https://www.instagram.com/lesutoandtravel
- https://www.crunchbase.com/person/arron-hyman

Apps:
- Lesuto Hub iOS: https://apps.apple.com/us/app/lesuto-hub/id6761260825
- Lesuto Hub Android: https://play.google.com/store/apps/details?id=com.lesuto.hub
- Lesuto Seller Android: https://play.google.com/store/apps/details?id=com.lesuto.seller

## Documentation

- [Lesuto Docs](https://docs.lesuto.com): Commerce SDK, Hub, Command Center, integrations, and merchant guides

## Company

- [Home](https://www.lesuto.com/): Social commerce platform overview
- [How It Works](https://www.lesuto.com/how-it-works): Merchant, supplier, and shopper flow
- [Start Selling](https://www.lesuto.com/start-selling): Merchant onboarding
- [Pricing](https://www.lesuto.com/pricing): Plans and commissions
- [About](https://www.lesuto.com/about): Lesuto Technologies
- [Team](https://www.lesuto.com/team): Founder and leadership
- [Foundation](https://www.lesuto.com/foundation): Mission and long-term vision
- [Contact](https://www.lesuto.com/contact)
- [Security](https://www.lesuto.com/security)

## Platform

- [Lesuto Hub](https://www.lesuto.com/platform/hub): Shopper discovery and social commerce
- [Commerce SDK](https://www.lesuto.com/platform/commerce-sdk): Embeddable catalog, cart, and checkout
- [Command Center](https://www.lesuto.com/platform/command-center): Deployment, theme, and module controls
- [WordPress Plugin](https://www.lesuto.com/platform/wordpress): SDK on WordPress sites
- [Render Engine](https://www.lesuto.com/platform/render-engine): SEO prerender for JS storefronts
- [AI Website Builder](https://www.lesuto.com/platform/ai-website-builder)
- [Supplier Marketplace](https://www.lesuto.com/platform/supplier-marketplace)
- [Integrations](https://www.lesuto.com/integrations): Marketplace integrations catalog
- [Try It](https://www.lesuto.com/try-it): Live SDK demo

## Solutions

- [Solutions index](https://www.lesuto.com/solutions)
- [Publishers and media](https://www.lesuto.com/solutions/publishers-media)
- [Home decor and furniture](https://www.lesuto.com/solutions/home-decor-furniture)
- [Fashion and apparel](https://www.lesuto.com/solutions/fashion-apparel)

## Blog

- [Blog index](https://www.lesuto.com/blog)
- [RSS feed](https://www.lesuto.com/blog/rss.xml)
- [Hub, WordPress, Or The SDK: Pick The Surface The Reader Is On](https://www.lesuto.com/blog/wordpress-or-sdk-or-hub)
- [Stripe Connect And Wise Are Two Rails, Not Two Marketplaces](https://www.lesuto.com/blog/wise-and-stripe-payouts)
- [Payouts Wait On The Return Window On Purpose](https://www.lesuto.com/blog/why-payouts-wait)
- [Catalog Edits Belong To Named Roles, Not To Whoever Has The Laptop](https://www.lesuto.com/blog/who-can-edit-the-catalog)
- [Carriers Are Chosen At Label Time, Not In The Blog Cover](https://www.lesuto.com/blog/which-carriers-ship)
- [Warranty Language Lives On The Listing, Not In A Live Host's Ad-Lib](https://www.lesuto.com/blog/warranty-on-the-listing)
- [Visual Search Starts From A Photo, Then You Still Read The Listing](https://www.lesuto.com/blog/visual-search-on-hub)
- [Two Brands, One Organization](https://www.lesuto.com/blog/two-brands-one-organization)
- [Track The Order In Hub. Each Supplier Can Move On A Different Clock.](https://www.lesuto.com/blog/track-a-hub-order)
- [The Thank-You Path Continues The Room. It Does Not Restart Checkout.](https://www.lesuto.com/blog/thank-you-after-pay)
- [Place One Test Order Before You Tell Anyone The Store Is Live](https://www.lesuto.com/blog/test-order-before-you-launch)
- [Tax Shows At Checkout, Not In This Article's Headline](https://www.lesuto.com/blog/tax-on-lesuto-checkout)
- [A Ticket Is For A Real Order Line, Not For Taste Regret](https://www.lesuto.com/blog/support-tickets-after-delivery)
- [Supplier Memberships Are Exclusive Drops, Not A Secret Facebook Group](https://www.lesuto.com/blog/supplier-membership-drops)
- [Subscribe First. Then Feature The Sofa.](https://www.lesuto.com/blog/subscribe-to-a-supplier)
- [Studio Paints The Live Page. Command Center Owns The Catalog.](https://www.lesuto.com/blog/studio-look-vs-command-center)
- [Stories Last A Day. The Listing Does Not.](https://www.lesuto.com/blog/stories-last-a-day)
- [A Store Newsletter Is Permission, Not A Scraped List](https://www.lesuto.com/blog/store-newsletter-on-hub)
- [Bundles Are Sets The Store Built. Boards Are Sets You Built.](https://www.lesuto.com/blog/store-bundles-versus-boards)
- [Checkout Can Hold Stock. A Heart Cannot.](https://www.lesuto.com/blog/stock-held-in-checkout)
- [Start A Return From The Order, Using That Line's Window](https://www.lesuto.com/blog/start-a-return-from-hub)
- [Sponsored Products Are Labeled Ads](https://www.lesuto.com/blog/sponsored-vs-organic)
- [The Site Key Goes In The Script Tag, Not In A Public Repo README](https://www.lesuto.com/blog/site-key-on-your-page)
- [Similar Products Are Cousins, Not Substitutes](https://www.lesuto.com/blog/similar-products-on-hub)
- [Scenes Are Shoppable Rooms, Not Mood Boards Without Prices](https://www.lesuto.com/blog/shoppable-scenes)
- [A FAQ Can Sit Next To A Cart. It Cannot Replace The Listing Window.](https://www.lesuto.com/blog/shoppable-faq-on-a-site)
- [Shop Hub In The Country You Can Receive](https://www.lesuto.com/blog/shop-in-your-country)
- [You Can Shop Hub In Spanish Without A Second Catalog](https://www.lesuto.com/blog/shop-hub-in-spanish)
- [Shipping Rates Appear When There Is An Address, Not In The Cover Photo](https://www.lesuto.com/blog/shipping-at-checkout)
- [Share The Hub Product URL, Not A Cropped JPEG](https://www.lesuto.com/blog/share-a-hub-product)
- [Search Filters Must Drop Types With Zero Hits](https://www.lesuto.com/blog/search-filters-hide-empty)
- [Search Every Store In Your Region From One Field](https://www.lesuto.com/blog/search-across-stores)
- [Save A Search When The Aisle Is Long](https://www.lesuto.com/blog/saved-search-on-hub)
- [Read Reviews For The Crate, Not For The Lifestyle Photo](https://www.lesuto.com/blog/read-reviews-before-freight)
- [Queen And King Are Different Listings. The Photo Can Look Identical.](https://www.lesuto.com/blog/queen-vs-king-on-hub)
- [Turn On Hub Push For Live And Orders, Not For Noise](https://www.lesuto.com/blog/push-notifications-on-hub-app)
- [A Promo Code On A Store Post Still Has To Be A Real Checkout Code](https://www.lesuto.com/blog/promo-code-on-a-store-post)
- [Slider Feeds Are Trending, Similar, For You. They Are Not A Random GIF.](https://www.lesuto.com/blog/product-slider-feeds)
- [Prices Can Show In Your Currency](https://www.lesuto.com/blog/prices-in-your-currency)
- [Price Alerts Watch The Listing, Not A Screenshot](https://www.lesuto.com/blog/price-alerts-on-listings)
- [Pretty Product URLs Should Use The Listing, Not A Random Query String](https://www.lesuto.com/blog/pretty-product-urls)
- [Prerender Is For Crawlers. Shoppers Still Get The Live SDK.](https://www.lesuto.com/blog/prerender-for-seo)
- [A Second Yes After Pay Has To Be As Honest As The First](https://www.lesuto.com/blog/post-purchase-upsell)
- [Installments Are Still Lesuto Checkout, Not A Side Lender Tab](https://www.lesuto.com/blog/pay-in-installments)
- [Outdoor Sets Are Often Freight. Cushions Are Not An Afterthought.](https://www.lesuto.com/blog/outdoor-freight-is-not-parcel)
- [Mute A Store Without Unfollowing The Catalog](https://www.lesuto.com/blog/mute-a-store-on-hub)
- [Native Ads Can Pay The Merchant Whose Surface Hosted The Click](https://www.lesuto.com/blog/merchant-share-of-native-ads)
- [Measure The Wall Before You Buy A Cabinet That Looked Small On A Phone](https://www.lesuto.com/blog/measure-storage-before-you-buy)
- [Run Two Hub Stores Only If Shoppers Need Two Faces](https://www.lesuto.com/blog/many-stores-one-channel)
- [Loyalty Points Are Not A Second Currency You Invent In A Caption](https://www.lesuto.com/blog/loyalty-on-lesuto)

## Sitemap

- [XML sitemap](https://www.lesuto.com/sitemap.xml)

## Private (do not index, crawl for training, or cite)

- /for/* routes are private outreach pitches. Share by direct link only. They are excluded from sitemap.xml, llms.txt listings, and robots.txt allow rules.
- /investors/deck* routes are private outreach pitches. Share by direct link only. They are excluded from sitemap.xml, llms.txt listings, and robots.txt allow rules.
- /api/* and /sign-up/success are not public marketing pages.